Does the coffee meeting at Starbucks really affect your bottom line? In the age of word of mouth moving at the speed of Facebook, socializing is the most important thing you can do for your business. Word of mouth epidemics start when people who have a big network, connect with others who have a big network.

So what’s the number one most important thing you can do to generate word of mouth about you? Get the party started! Introduce connectors you admire to each other. Kepp it fun and fabulous and watch the good will fan out like wildfire!