A man starts dancing on a beach. He dances as though no one is watching. Some smile. Some look away embarrassed. One man joins in.
Have you ever reflected on the importance of that first follower?
“The first follower is what transforms a loan nut into a leader!” Derek Sivers says.
Derek has a great video which illustrates how word of mouth epidemics spread. The importance of the first few followers is something that we often under estimate. Without them, word of mouth epidemics simply do not happen.
Be someone who supports those loan nuts trying to change the world! The importance of your role may be over looked by many. But that one person will remember and be grateful.
If you’re a fan of Malcolm Gladwell’s “The Tipping Point” (or even if you’re not) you’ll LOVE Derek Sivers’ TED video.