What’s the best piece of advice you’ve given in the past 24 hours?

  Deborah Cooper-lall is not only a dentist, but she teaches the principles of good dentistry and is a leader in her field (www.iqdental.com). Sitting at a CAPS luncheon yesterday she asked me "I'd like to blog more, but how do you decide what you should blog about on any given day? "That's easy" I replied. "If I'm stumped when [...]

By |2017-01-30T03:17:09+00:00September 18th, 2011|Influence and Success|0 Comments

Big spark catches easy! – How to start a word of mouth pandemic!

Pop quiz What catches wildfire easier? a)    big spark b)    little spark c)    Don’t be silly,  I never play with fire Many people make the mistake of thinking that working on a big problem that’s of great significance to others will be too hard.  So they practice on the little stuff, that’s not particularly important to them or anyone else. [...]

Burgers & Fuel – the role of emotion in word of mouth

(reprinted from http://tdegrosbois.wordpress.com/) When I was a child, growing up in North Bay Ontario we all knew the places that were legendary to get fast food: Roman Villa, that made the best hot banana pepper assorted sub on the planet, Greco's Pizza straight from Italy and of course Paul Weber's, who's burgers were legendary. Every town has a list like this. [...]

Why Sherry cringes at the thought of selling on social media

If you’re like Sherry and you cringe at the thought of selling on social media – read on! Sherry approached me at one of my workshop; a slightly defeated look on her face.   We had just finished a session by Stuart Crawford, one of my favorite social media experts and a colleague I really admire (follow his blog at http://stuartcrawford.com/). [...]

Are you ready to change the world? How big are you willing to play?

What do Greg Mortenson (Three Cups of Tea) and Charles Mulli (Father to the Fatherless) have in common? They both know what it’s like to put everything they own on the line to help make the world a better place and the both have ignited wildfire word of mouth epidemics. About two decades ago, both men had life changing experiences. [...]

What kind of spoons do you have?

It was a clear, hot morning in Moshi, Tanzania when my daughters and I walked through the market.  The warm breeze was blowing the brightly coloured Masai blankets like so many waving flags. Rows upon rows of vendors were showing their wares waiting for the few tourists to walk by and notice.  I couldn’t help but feel a [...]

Words as Weapons! Making your feedback more supportive.

Feedback is an interesting thing.  You've probably been taught to use "I language" when giving feedback.  It's true, the most generous thing you can do in giving feedback is be selfish and make it all about the impact to you. . "I feel frustrated by what you just did" is far more easy for the person you're speaking to to [...]

Why the movie “King of Kong” can help you make more profit

If you’re old enough to remember the first generation of video games you’ll know that Donkey Kong was once considered the hardest game on the planet. Most of us never made it past level 3 of the 22 levels. . So when the movie “King of Kong” was recommended to me, it was tempting to take a pass. I may [...]

Using Gratitude and Food to Grow Your Business

It’s  Thanksgiving in the US in a few weeks.  And regardless of whether you’re  reading this in Canada (and wondering why I mention it with  Thanksgiving  long past) or in the US (and visions of turkey stuffing just came into your  head), you should as a business care about this fact. . Thanksgiving  is about gratitude.  So it’s the perfect [...]

This blog has moved to a more permanent Location!

Please check out Teresa's New Blog at www.InfluenceandSuccess.com Teresa is a relationship marketing expert specializing in word of mouth and gossip. To learn how to take local word of mouth to epidemic levels, please join this conversation. You can also visit Teresa de Grosbois' Website at www.WildfireWS.com

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